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Vintage SAAB Magazine Advertisements & Road Tests
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Index of Vintage SAAB Magazine Ads, Road Tests & Articles

Bruce Turk has contributed the majority of following index of SAAB advertisements, road tests and recent articles found in his collection of magazines over the years.   Thanks, Bruce!    If anyone can fill in some of the blanks for us, please send in an e-mail!

To help you find these, Bruce offers the following suggestions:

While you wait for a response...

What to pay -- regardless of year, condition, color or black and white...

Enjoy!

Please note:  All of the information provided on VSAAB is assumed correct and is provided solely for the convenience of hobbyists and enthusiasts of early SAAB automobiles.  VSAAB cannot guarantee the accuracy of the information, current availability of parts or suitability of the information for any application.  Use your own judgment and be sure to double-check for your own application.

Chris Rogers
Administrator, VSAAB

 

 



Information provided by Bruce Turk

Advertisements

Year Model Page Magazine Description
1957 93 ? January, Road & Track SAAB Recommends Castrol
1957 93 5 February, Motor Trend SAAB Wins G.A.M.R.
1959 93B 85 December, Road & Track Little LeMans at Lime Rock
1959 93B ?

?

Even More Terrific for 59
1960 93F 25 August, Sports Car Illustrated First in Competition
1960 93F 5 Road & Track Sister Ships From Sweden
1960 93F 57 June, Sports Car Illustrated First by Comparison
1960 93F 84 August, Science & Mechanics Front-Drive SAAB
1960 93F 62 February, Road & Track SAAB Wins 8-hour Endurance
1960 96 33 November 18, Autocar In Britain at Last!
1961 96 19 May, Car & Driver Why SAAB Uses Structural Steel
1961 96 9 January, Road & Track The New SAAB for '61
1961 96 97 November, Road & Track Announcing the '61 SAAB
1961 96 21 April, Car & Driver A Letter to the Motoring Public
1961 96 71 May 19, Autocar The SAAB 96 Saloon
1961 96 48 May 19, Autocar SAAB 96
1961 96 45 October 6, Autocar How's this for Versatility?
1962 96 59 April 6, Autocar Five-Upmanship
1962 96 109 October 24, The Motor SAAB Five-Upmanship
1962 95/96 7 Road & Track Gets You There Without a Care
1962 96 46 May, Car & Driver Tricky Corners of Alpine Roads
1962 96 50 July, Road & Track The Agile SAAB
1962 96 ? May 11, Auto Car Five Upmanship
1962 96 900 January 3, The Motor Swedish Giant Killer
1963 96 ? May, Road & Track Only One Car Won the Monte Carlo Rally
1963 96 25 February 1, AutoCar Our Cars Won the Monte Again
1963 96 26 February, Road & Track SAAB Engineers Don't Take Safety Lightly
1963 96 1 February 1, Autocar Monte Carlo Rally
1963 GT850 9 October, Car & Driver The New Granturismo 850
1963 95 / 96 70

?

See SAAB:  Sturdy, Stylish, Swedish
1964 GT850 21 April, Road & Track SAAB Beats Seven Fords
1964 GT850 109 May, Car & Driver SAAB Monte Carlo GT850
1964 96 E6 January 24, Time If There's Such a Thing as a Winter Car
1965 96 ?

?

Longer, Lovelier, Livelier
1965 96 A7 January 16, Motor If You've Ever Thought of Owning a SAAB
1965 96 E8 Time I'm No Grand Prix Driver
1965 96 49

?

Nothing Sticks to Winter's Slick Surfaces
1965 96 E2 July 23, Time SAAB Sails Through When Others Slow Up
1965 96 15

?

Drive it Through When the Road Throws You a Curve
1966 95 ER2 Time Seven Seat SAAB With F.W.D.
1967 96 64 March, Road & Track The One In The Middle
1967 96 15 Road & Track The One In The Middle
1967 96 5 Sunset The One In The Middle
1968 96 7 October, Road & Track It Faces Weather Other Cars Shouldn't Face
1968 96 7 June, Road & Track It Takes Trips Other Cars Shouldn't Take
1968 95 85 Sunset It Goes Places Other Small...
1969 All ?

October ?

A Well Built Swede For Every Need
1969 96 11 February, Road & Track The R.A.C. Rally
1970 Sonett III ? June, Motor Trend Our Ideas Are Meant to be Driven
1970 Sonett III 38

?

A Beautiful Body Isn't Everything
1970 96 7 February, Road & Track You're Not Likely to Hear About the Baja
1970 96 51 April, Sunset The Cars of Sweden
1971 96 7 February, Road & Track What Made SAABs Third Straight
1971 99 103 May, Motor Trend Today, If Your Car Doesn't Pull You Out of a Curve, You May Have to be Towed Out
1972 Sonett III 94 August Why a Sports Car
1972 99 198 May, Sunset There Are Two Cars Built in Sweden
1972 99 225 Sunset There Are Two Cars Built in Sweden
1972 99 113 September, Motor Trend SAAB vs. Audi
1973 Sonett III 87 April, Car & Driver It Has Features That Even The Most Expensive Sports Cars in the World Don't Have
1973 99 207 Sunset Bored People Build Bad Cars
1973 99 7 January, Motor Trend We Think Form Should Follow Function
1974 Sonett III 102 June, Motor Trend Our Car, A Definite Advantage
1974 99 13 Car & Driver After We Put Them Together
1974 99 97 Sunset The Cost of Gasoline Going Up
1975 99 37 June, Car & Driver For Those Who Find That Performance, Durability, Economy and Quality Aren't Enough
1975 99 6 August Sunset The 1975 SAAB
1975 99 7 February Car & Driver We'd Like You to Test Drive Our Car Last

 

Road Tests

Year Model Page Magazine Description
1949 92 ? August 24, The Motor Sweden Develops a Small Car
1949 92 1195 October 28, The Autocar The SAAB 92: Small Car With a Difference
1950 92 ? April 12, The Motor The SAAB 92 Saloon
1953 92 34 October, Motor Trend SAAB vs. Volvo
1953 92 42 December, Auto Age SAAB Story
1955 92 38 March, Road & Track Sweden's Popular SAAB
1956 93 20 September, Sports Car Illustrated Road Test: SAAB
1956 93 36 July, Motor Trend SAAB 93
1956 Sonett I 48 November, Sports Car Illustrated Sweden Brews a Storm
1957 Sonett I 22 September, Wheels (Australian) The Svelte New SAAB Sonett
1957 93 36 May, Road & Track Road Test: SAAB 93
1957 93 19 April, Motor Trend Car Comparison Test
1957 93 20 July, Speed Age John Bentley Tests the SAAB and Volvo
1957 93 782 The Auto Car SAAB 93 Saloon
1959 GT750 20 March, Small Cars Illustrated Readers Drive 'em
1957 93 70 December, Motor Life SAAB Road Test
1957 93 62 Road Test Annual, Road & Track SAAB 93
1958 Sonett I 73 Sports Car Directory Sonett SuperSport
1958 93B 10 June, Foreign Car Illustrated SAAB 93B
1958 GT750 35 September, Road & Track SAAB Granturismo
1958 GT750 40 September, Sports Car Illustrated Road Test 750GT
1958 93B 30 May, Sports Car Illustrated Road Test 93B
1959 93B 4 January, Foreign Car Illustrated Little LeMans
1959 93B 37 May, Sports Car Illustrated 93 SAAB
1959 93B 51 October, Sports Car Wheel Safest Small Car
1959 GT750 11 Foreign Cars Illus. and Auto Sport SAAB 750GT
1959 GT750 18 March, Sports Car Wheel SAAB Granturismo 750
1960 93F 27 July, Motor Guide SAAB
1960 93F 84 August, Science & Mechanics Front-Drive SAAB
1960 96 805 November 4, The Auto Car SAAB 96
1961 96 38 January, Road & Track SAAB 96 Sedan
1961 96 44 February, Foreign Car Guide Driving the 1961 SAAB
1961 95 / 96 50 February, Sports Car Illustrated 96 Sedan & 95 Station Wagon
1961 GT750 50 May, Motor Life SAAB GT-750 Road Test
1962 96 ? April, Car & Driver SAAB 96
1962 GT850 47 May, Car & Driver SAAB Has Lead in '62 Rallying
1963 95 61 July 12, Auto Car SAAB 95 841cc
1963 95 78 Science & Mechanics S&M Tests SAAB
1963 GT850 68 July, Car & Driver SAAB GT850
1963 GT850 72 November, Road & Track Erik Carlsson: Genial Giant of Rallying
1963 GT850 60 July, Sports Car Graphic SAAB Gran Turismo
1964 GT850 29 April, Road & Track SAAB GT850
1965 850cc 92 February, Road & Track More Power for the SAAB Engine
1965 96 82 February, Road & Track A New SAAB
1965 Sonett (prototype) 87 May, Road & Track A New & Special SAAB
1966 Sonett II 22 August Foreign Car Guide Sonett II Fun & Games
1966 96 328 February 18, Auto Car SAAB 96 841cc
1966 96 62 Car & Driver SAAB Special
1966 96 66 Sports Car Graphic SAAB
1967 Sonett 12 October, Foreign Car Guide Sonett II
1967 96 44 June, Sports Car Graphic SAAB V4
1967 96 20 July, Popular Imported Cars SAAB V4
1967 96 81 October, Car & Driver SAAB V4
1968 Sonett 22 Popular Mechanics In the Driver's Seat
1968 95 / 96 10 January, Foreign Car Guide New SAABs
1968 Sonett 72 Road & Track SAAB Sonett V4
1968 Sonett V4 24 August, Sports Car Graphic The Sad SAAB Story (urghh!)
1968 Sonett V4 16 November, Popular Imported Cars The Front Wheel Drive Sportster
1969 96 & 99 14 & 30 April, Foreign Car Guide SAAB V4 & SAAB 99
1969 96 18 May, Popular Imported Cars SAAB 96 Wintertime Car
1970 Sonett III 56 August, Sports Car Graphic Some Stanzas on a Sonett
1970 Sonett III 20 Sept, Popular Imported Cars Sonett III
1972 Sonett III 55 February, Road & Track The Sonett III
1972 Sonett III 73 July, Road & Track SAAB Sonett III
1972 Sonett III 20 July, Popular Imported Cars SAAB Sonett III
1972 99 77 Road & Track 1.85 SAAB 99E
2000 96 69 July, Thoroughbred & Classic Cars North Star

 

Articles

Year

Model Page

Magazine

Title
1958 GT750 40 November, Sports Car Illustrated Le Petit Le Mans
1959 93B 8 January, Small Cars Illustrated What Was Learned at Lime Rock
1960 93F, GT750 ? December, On the Grid How to Modify the SAAB
1961 96 717 June 2, Autosport The IX Acropolis Rally
1961 Strokers 56 August, Car & Driver How to Hop Up Your Two-Stroke SAAB
1961 93, 96 58 October, Sports Car Graphic Competition Tuning SAAB
1963 96 1020 January 20, The Motor Carlsson Drives it Home
1965 Sonett II 87 May, Road & Track A New & Special SAAB
1971 95, 96 70 High Performance Imported Cars More Soup for SAAB
1973 Sonett III 34 July, Road & Track Engine and Drive, Where Should They Go?

1976

All

96

May, Motortrend

Twenty five years of SAAB

1983

Sonett III

10

February, Car Collectors and Car Classics

The SAAB Sonett: So Neat

1985

93B

42

September, Car Collector and Car Classics

SAAB 93B VS. 900 Turbo

1986 Sonett II 60

June 9, Auto Week

Different Strokes From Swedish Folks

1987 MFI 13 88

July, Thoroughbred and Classic Cars

Unlucky Number

1988

96

76

June, Thoroughbred and Classic Cars

Freewheeling

1990 All 120

April, Thoroughbred and Classic Cars

SAAB Story

1991 96 Sport 56

July 22, Autoweek

SAAB 96 Sport and Rally

1993 96 18&48

August 23, Autoweek

1950 SAAB 92

1994 Quantum 48

February 14, Autoweek

1962 SAAB Quantum

1994 96 4

August, European Car

Profile: Erik Carlsson

1995 95 & 96 96

December, Practical Classics

SAAB 95 & 96

1995 Sonett II 42

February, European Car

Northern  White

1995 Sonett II 54

February, Special Interest Autos

A Short Journey for a Sporty Swede 

1995 96 GT850 17

May 29, Autoweek

Erik The Lucky

1995 93 GT750 44

July, European Car

SAAB GT750

1995 93B 114

August, European Car

SAAB 93B

1995 93, 95, 96 66

August, Popular Classics

Buyers Guide

1995 Sonett III ?

Nov/Dec, Grassroots Motorsport

SAAB Story (submitted by Steve Church)

1996 Sonett III 6

March, Popular Classics

Sporting Swansong

1996 96 126

May, Classic and Sportscar

 SAAB 96 V4

1996 96 Special 19

August 26, Autoweek

1966 SAAB 96 Special

1997 All 122

March, European Car

SAAB Time Line

1997 93 GT750 20

April 14, Autoweek

Swedish Intrigue

1997 96 94

December, Motorsport

Erik Carlsson

1998 95 27

January 3, Autoweek

1963 SAAB 95

1999 All 54

March, Practical Classics

Rule of Nine

1999 93 52

July/August, Grassroots Motorsport

Vintage Views: SAAB Sedans

1999 Monster 29

July 19, Autoweek

The Monster

1999 96 40

October, Special Interest Autos

Aero Dynamic

2000 93 104 September, Car & Driver Across New Zealand in a Can Opener
2000 92001 62 July, Thoroughbred & Classic Cars Smooth Take Off
2001 96 136 April, Thoroughbred & Classic Cars Buying Guide, SAAB 96 1960-80
2001 All 124 October, Classic & Sports Car Eric the Viking
2002 96 Rally Car 67 June, Grassroots Motorsport Hidden Treasure
2003 Sonett III 104 March, Thoroughbred & Classic SAAB Sonett III
2003 93F 14 March, Auto Restorer 1960 SAAB 93F
2003 96 2tak & V4 32 April, Practical Classics Two Strokes of Genius

 


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Last modified: March 09, 2023